SEO & Local SEO
SEO and local SEO agency in Friuli-Venezia Giulia and Veneto
Zarosis is an SEO agency based in Pasiano di Pordenone. We rank sites on Google and Google Maps, and optimise content for AI search too — ChatGPT, Gemini and Google's AI Overviews — a service almost no local agency offers.
Being on Google isn't enough any more
Until two years ago, SEO ended at the top spot on Google. Not any more. People also search inside ChatGPT, ask Gemini, read the generated answer at the top of the page without clicking any site. If your content isn't built to be extracted by these systems, you become invisible twice over.
Here's the real point: SEO today has three fronts. Google organic, Google Maps for those who sell locally, and the AIs. We work on all three.
The three fronts we cover
Organic SEO: technical audit, on-page optimisation, content and link building. Local SEO & Maps: Google Business profile, reviews, local signals, to appear in the local pack. AEO/GEO: content structured to be cited by ChatGPT, Gemini and AI Overviews.
What local SEO actually is
Local SEO makes your business appear when someone searches for a service in your area. The result that matters is the local pack — the block with the map and three highlighted businesses. Being in it is worth more than ten organic positions, because that's where the eye and the thumb land.
Getting there takes three things: a well-kept Google Business profile, authentic and steady reviews, and absolute consistency of your business details (name, address, phone) everywhere on the web. Sounds basic. It isn't: inconsistent data is the problem I see most often.
Cost and timing
A one-off SEO audit is the cheapest starting point. An ongoing engagement for an SME usually starts from a few hundred euros a month. First signals usually arrive between 3 and 6 months; local SEO can move faster, because competition is far lower than on national keywords.
FAQ
Frequently asked questions
An ongoing engagement for an SME starts from a few hundred euros a month, depending on industry and competition. A one-off audit costs less and helps you understand where to start.
It's the optimisation that makes your business appear in geographic searches and in Google's local pack, the results with the map. It's decisive for businesses serving a territory.
You need a complete, optimised Google Business profile, steady reviews, consistent business data across the web and local signals from the site. It's ongoing work.
It's structuring content so it's understood and cited by ChatGPT, Gemini and Google's AI Overviews: clear self-contained answers, concrete data and proper markup. Very few local agencies do it.
Usually 3 to 6 months for first signals, 6-12 months for solid results. Local SEO can move sooner. Be wary of anyone promising the top spot in a few weeks.
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